Association of independent pharmacies ASNA told, who benefits from an excess number of pharmacies in Russia

Association of independent pharmacies ASNA told about the current 2017 of the situation on the Russian pharmaceutical market. The main trend – a glut of big cities pharmacy chains. According to experts, the glut of the market is not profitable any of the major players

Moscow, August 24, 2017. The Association of independent pharmacies ASNA told about the current 2017 of the situation on the Russian pharmaceutical market. The main trend – a glut of big cities pharmacy chains. According to experts, the glut of the market is not profitable any of the major players.

"The glut of the pharmaceutical market leads to the development of competition and snijeniya. Pharmacies are forced to save on everything, where possible, which leads eventually to the degradation of the pharmaceutical business. Russia is currently one pharmacy is running at about 1500 inhabitants. This is significantly above the European average. As pharmacies compete for customers? Lower prices. But the scope for reduction of prices is not infinite, because no one has canceled the taxes, rent, staff salaries, have risen in response to the crisis the purchase price of imported drugs and falling incomes. If large pharmacy chains in these circumstances strive to maintain revenue growth due to the opening of new pharmacies and the purchase of other networks, smaller players of the pharmaceutical market without adequate financial resource and technology simply can't survive in the coming years", – explains the situation the General Director of a network of independent pharmacies ASNA Alexander Shishkin.

Experts believe that the pharmacy network in the future will have the same future that the domestic banking system: smaller players will either be absorbed by the major, or leave the market, unable to compete in the leading networks in terms of service quality and assortment. However, the care small business will not only kill the competition, but also may provoke the pharmacy network for the next stage of competition for consumers. Only be carried out, this fight will be to the entrance of the buyer to the pharmacy that is at the level of networks with accumulated databases of buyers on the Federal level.

Therefore, analysts conclude, a plethora of pharmacies on the Russian rentallease evolutionary stage in this marathon the strongest will survive and the dynamic network.

 About Association of independent pharmacies ASNA:

Association of independent pharmacies ASNA – the country's largest pharmacy network 5637 of drugstores and pharmacies in all regions of the Russian Federation. The proportion of the Association of pharmacies of ASNA in the retail market of medicines is 9%, making it the leader of the domestic pharmaceutical industry.

• Association of independent pharmacies ASNA developed the loyalty program "ASNA Benefit" and launched a variety of services that meet the needs of all target groups of buyers.
• "ASNA-Saving" service "discounter inside the drugstore", works in Moscow, Moscow region and 11 regions of the Russian Federation.
• The website of ASNA integrated with 934 network pharmacies with the possibility of booking and delivery of orders in any convenient for client point.
• ASNA has offices in CIS countries – Kazakhstan, Belarus and the Kyrgyz Republic.